Virtual Expo – A B2B Virtual Exhibition Platform -Industrial sector (SMEs, manufacturers)
Virtual Expo – A B2B Virtual Exhibition Platform -Industrial sector (SMEs, manufacturers)
Developed a B2B/B2C virtual exhibition platform enabling businesses to showcase products, connect with suppliers, and facilitate online purchasing. Designed interactive 3D experiences, integrated API-driven features, and conducted large-scale usability testing with 1,000+ participants, resulting in a 40% increase in engagement, 25% boost in participation, and a 50% improvement in loading speed.
Client
(ISIPO - Iran Small Industries and Industrial Parks Organization)
DELIVERABLES
In this project • Led UX research including user testing with 1,000+ participants. • Designed UI components for both the exhibition interface and user flows. • Collaborated with Unity developers, analysts, and business stakeholders to align technical feasibility with user needs. Key Achievements: • Increased visitor participation by 25% through data-driven redesign and integrated analytics. • Improved user satisfaction scores by 30%, reducing bounce rates on key features to below 5%. • Enhanced engagement by 40% with an interactive 3D exhibition, attracting over 5,000 monthly visitors.
Year
April 2020 – January 2022
Role
UI Designer & UX Researcher
Virtual Expo – A B2B Virtual Exhibition Platform -Industrial sector (SMEs, manufacturers)
Developed a B2B/B2C virtual exhibition platform enabling businesses to showcase products, connect with suppliers, and facilitate online purchasing. Designed interactive 3D experiences, integrated API-driven features, and conducted large-scale usability testing with 1,000+ participants, resulting in a 40% increase in engagement, 25% boost in participation, and a 50% improvement in loading speed.
Virtual Expo – A B2B Virtual Exhibition Platform -Industrial sector (SMEs, manufacturers)
Developed a B2B/B2C virtual exhibition platform enabling businesses to showcase products, connect with suppliers, and facilitate online purchasing. Designed interactive 3D experiences, integrated API-driven features, and conducted large-scale usability testing with 1,000+ participants, resulting in a 40% increase in engagement, 25% boost in participation, and a 50% improvement in loading speed.
Client
(ISIPO - Iran Small Industries and Industrial Parks Organization)
DELIVERABLES
In this project • Led UX research including user testing with 1,000+ participants. • Designed UI components for both the exhibition interface and user flows. • Collaborated with Unity developers, analysts, and business stakeholders to align technical feasibility with user needs. Key Achievements: • Increased visitor participation by 25% through data-driven redesign and integrated analytics. • Improved user satisfaction scores by 30%, reducing bounce rates on key features to below 5%. • Enhanced engagement by 40% with an interactive 3D exhibition, attracting over 5,000 monthly visitors.
Year
April 2020 – January 2022
Role
UI Designer & UX Researcher
